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Ten templates covering the advertising obligations that healthcare clinics get wrong most often. Includes AHPRA compliance checklists, social media policy, TGA advertising compliance, paid advertising guides, before and after photo policy, and testimonial handling — all drafted for the Australian regulatory environment.
• AHPRA advertising compliance checklist
• Social media compliance policy with pre-approval workflow
• TGA advertising code compliance checklist
• Google and paid advertising compliance guide
• Before and after photo policy compliant with AHPRA guidelines
• Testimonial and review policy, email marketing compliance, and website content review
Any healthcare clinic running paid advertising, publishing social media content, using before and after imagery, or collecting patient testimonials and reviews.
Use when launching marketing campaigns, onboarding a marketing agency, responding to an AHPRA advertising complaint, or conducting an internal review of existing marketing materials.
Point-in-time document bundle at date of purchase. Customise each template for your jurisdiction, services, and clinical context before use. Not legal advice. Membership tier includes ongoing updates as regulations change.
<p>Run this checklist across your website, social media, and print materials before AHPRA does. A practical self-audit tool that flags the most common advertising breaches before they become complaints.</p>
<p>Your team is one Instagram post away from an AHPRA complaint. This policy sets clear rules about what can and cannot be shared on social media when representing your clinic.</p>
<p>Rate the compliance risk of every piece of marketing before you hit publish. A simple scoring tool that helps your team know what is safe, what needs review, and what should never go out the door.</p>
Advertising skincare, supplements, devices, or cannabis? The TGA has its own set of advertising rules on top of AHPRA. This checklist keeps your therapeutic goods advertising compliant.
A fast, practical checklist your team runs through before publishing any social media post. Takes two minutes and prevents the complaints that take months to resolve.
Before-and-after photos sell results, but AHPRA has strict rules about how they can be used. This policy covers collection, consent, and compliant usage so your photos work for you, not against you.
Running Google Ads or paid social for a healthcare clinic is a compliance minefield. This guide covers keyword restrictions, ad copy rules, and landing page requirements so your campaigns stay live.
Send marketing emails to patients without breaching the Spam Act or AHPRA advertising rules. Covers consent, unsubscribe requirements, and what you can and cannot say in a clinic newsletter.
Websites drift out of compliance faster than most clinic owners realise. This annual review checklist goes page by page to catch outdated claims, missing disclaimers, and stale content.
AHPRA prohibits testimonials in healthcare advertising, but patients leave Google reviews every day. This policy helps your team navigate the gap between what patients post and what you can use.
Working with influencers or content creators? This brief sets the boundaries so your collaborators know exactly what they can and cannot say about your clinic, treatments, and results.
Compliance and governance support grounded in the realities of Australian cosmetic practice.
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